Free Tool

How much is slow lead response costing you?

A Harvard Business Review study found that responding to a lead within 5 minutes makes you 21x more likely to convert. Use this calculator to see what your current response time is actually costing in lost revenue.

Enter your numbers

10 100 leads/mo 500
$100 $500 $5,000
1 min 30 minutes 3 hours+

Estimated revenue you're missing each year

$210,000

vs. responding in <5 minutes

12%

your conversion rate now

42%

conversion at <5 min response

+30

extra jobs/month

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Why response time is the #1 lead conversion factor

21x

more likely to qualify a lead at <5 min vs. 30 min response (Harvard Business Review)

78%

of customers hire the first business that responds, not the cheapest or highest-rated

5 min

the cliff after which lead conversion drops dramatically — and keeps falling

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